I. 🍃Introduction
A. Definition of the topic
B. Importance of the topic
C. Thesis statement

II. Advantages of promoting a specific industry in a city
A. Concentration on the city's strengths
B. Increase in output and economic growth
C. Reputation and demand
D. Growth in size of firms/industry

III. Disadvantages of promoting a specific industry in a city
A. Risk of industry failure and high unemployment
B. Limited job opportunities and lack of skills
C. Negative externalities
D. Diseconomies of scale and higher average cost
E. Increased dependency on other areas for other products

IV. Case study: Promoting the tech industry in San Francisco
A. Background information
B. Advantages and disadvantages
C. Impact on the city's economy and society

V. 👉Conclusion
A. Restate thesis statement
B. Summary of main points
C. Final thoughts and recommendations.