I. 🍃Introduction
- Definition of revenue and profit
- Importance of revenue and profit for firms

II. The impact of a fall in revenue on a firm's profit
- Explanation of how a fall in revenue can lead to a reduction in profit
- Examples of situations that can cause a fall in revenue

III. The effect of lower profits on a firm's ability to spend on capital goods
- Explanation of how lower profits can reduce the funds a firm has to reinvest or spend on capital goods
- Discussion of the importance of capital goods for firms

IV. The impact of lower profit on a firm's incentive to spend on capital goods
- Explanation of how lower profit can reduce the incentive to spend on capital goods
- Discussion of the expected return on investment in capital goods

V. The effect of lower revenue/profit on a firm's ability to finance spending on capital goods
- Explanation of how lower revenue/profit can make it more difficult for a firm to borrow or sell shares to finance spending on capital goods
- Discussion of the importance of financing for firms

VI. The impact of a fall in revenue on a firm's need to buy new capital equipment
- Explanation of how a fall in revenue may make a firm realise it needs to cut costs of production or improve quality of products, which may require the firm to buy new capital equipment
- Discussion of the importance of capital equipment for firms

VII. The effect of a strike on a firm's decision to replace labour with capital equipment
- Explanation of how a strike may lead a firm to seek to replace labour with capital equipment
- Discussion of the advantages and disadvantages of using capital equipment instead of labour

VIII. 👉Conclusion
- Summary of the main points
- Implications for firms and the economy as a whole