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# Calculation of revenue

Revenue refers to the total income generated from selling goods and services. It is a crucial metric for firms as it represents the inflow of funds into the business. Revenue is calculated by multiplying the price per unit by the quantity sold. For example, if a firm sells 100 units of a product at a price of \$10 per unit, the total revenue would be \$1,000 (\$10 * 100 units). Revenue can also be calculated for specific periods, such as monthly, quarterly, or annually. Understanding revenue is essential for firms to assess their sales performance, analyze pricing strategies, evaluate market demand, and make informed business decisions. By monitoring and analyzing revenue, firms can identify trends, adjust their marketing and sales efforts, and optimize their revenue generation. Revenue is a key component in determining a firm's profitability and financial viability.

### How do firms calculate their revenue?

Firms calculate their revenue by multiplying the quantity of goods or services sold by the price at which they are sold. The formula for revenue is Revenue = Quantity Sold × Price. Revenue is a key metric used to evaluate the financial performance and sales effectiveness of a firm.

### What is the formula for calculating total revenue?

Total revenue is calculated by multiplying the quantity of goods or services sold by the price per unit. The formula is: Total Revenue = Quantity Sold × Price per Unit.

### How do changes in price and quantity impact revenue?

Price increases and quantity increases generally lead to higher revenue.

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