Results: Children who observed aggressive models were more likely to exhibit aggressive behavior towards the Bobo doll than children who observed non-aggressive models or those in the control group.
Strengths: The study used a controlled experiment, allowing researchers to manipulate the independent variable (model behavior) and measure the effect on the dependent variable (child behavior).
Background: Classical conditioning theory suggests that phobias can develop through association between a neutral stimulus and an unconditioned stimulus.
The therapist used a hierarchy of stimuli, starting with buttons that were furthest from the child's phobia (e.g., buttons on a picture) and gradually working towards buttons that were more similar to the child's phobia (e.g., buttons on a garment).